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As Hector Hugh Munro once said, “You needn't tell me that a man who doesn't love oysters and asparagus and good wines has got a soul, or a stomach either. He's simply got the instinct for being unhappy highly developed.”
It was the first week of September in 1953 and the worried manager
of the Great Southern Hotel, Brian Collins, was looking at his
near empty hotel. How could he extend the tourist season into
September?
Later that day, while discussing menus with the head chef, it
was suggested that oysters should be on the menu as they had just
come into season. An idea came into Brian's head -"why not
celebrate the opening of the oyster season with a festival?"
- "In September 1954 we will have an oyster festival!"

True to his word with help from local businessmen and Guinness, the
first festival took place the following September with 34 guests attending
the first Oyster Festival Banquet and from such humble beginnings
grew what is now regarded as one of the most celebrated and longest
running festivals in the world.